Process Gap #3

Can't Scale Your Sales Without You?

If growth plateaued, you're in every deal, and new hires struggle to close—your sales process is the problem.

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Do These Sound Familiar?

"Growth plateaued"

Revenue hit a ceiling. You can't seem to break through to the next level.

"I'm in every deal"

Founder or senior person has to close every significant deal. Team can't do it alone.

"New hires struggle"

Sales reps take forever to ramp. High turnover. Training doesn't stick.

"Can't scale"

Adding more salespeople doesn't increase revenue proportionally. Something's broken.

What's Really Happening

The founder (or top performer) closes deals intuitively. They know what works, but it's not documented. Success lives in their head, not in a process the team can follow.

This creates three problems:

  • Dependency: Revenue depends on one person. That's a risk, not a strategy.
  • Slow Ramp: New hires can't replicate what works because no one can explain it
  • Growth Ceiling: You can't scale what you can't systematize

How We Fix It

1

Document the Approach

Extract what works from the founder's head. Document the sales process, objection handling, and closing techniques.

2

Create Repeatable Process

Build a step-by-step sales process anyone can follow. Create scripts, checklists, and tools that enforce consistency.

3

Train and Enforce

Train your team on the new process. Build tools that ensure they follow it. Coach until they own it.

Typical Results

Team Replicates Founder Success

Revenue Scales

Ramp Time

Founder Steps Back

Real Example: Silver Creek

New product launch with no distribution. Founder trying to build distribution one by one. We documented the founder's approach, created a repeatable process, and trained a new sales rep.

Result: First distributor deal closed in Week 3. 86% sales growth in 18 months.

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Ready to Scale Your Sales Process?

Schedule a free diagnosis call. We'll identify quick wins you can implement in weeks 1-3.

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